It’s back to having butterflies in your tummy on the first day. It’s about feeling top of the class. It’s back to learning new stuff. It’s about hanging out with your mates in the playground. At Bobdog we believe your kids shouldn’t have to sweat the small stuff. Like squashed feet or bumped toes. So we apply our comfort philosophy and do the maths to design life-proof, playground-ready school shoes, ensuring active feet have 24-7, 365 days of the year, inside-out comfort as they develop and grow.